A modern, custom design
A fresh look built around your brand and the way your customers choose who to call.
Website redesign
Website Redesign Services
That Keep Your Rankings
Keep what works, fix what doesn’t. We rebuild slow or outdated websites with a redirect plan, so your existing pages, links and search rankings keep working after launch.
- 20+ yearsBuilding websites since 2003.
- Redirect planOn every redesign.
- 5.0 on GoogleFrom 27 Google reviews.
- 1Need
- 2Project
- 3Contact
How can we help?
Tell us what you’re looking to improve.
Where are you at right now?
How can we reach you?
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Step 1 of 3
Signs it’s time
Signs it’s time to redesign your website
A website that worked five years ago can quietly cost you customers today. If any of these sound familiar, a redesign will pay for itself faster than you think.
It looks outdated
If your site looks dated, customers assume your business is too, before they read a word about your work.
It’s slow
Every extra second of load time sends visitors back to the search results and on to a competitor.
It’s hard to use on a phone
Most people visit on a phone first. Tiny text, broken menus and hard-to-tap buttons lose them fast.
It doesn’t bring in leads
Traffic without calls or form fills usually means unclear messaging, a buried phone number, or no clear next step.
You can’t update it yourself
If every small change means waiting on a developer, your site falls behind your business.
What you get
Keep what works.
Fix what doesn’t.
A redesign isn’t starting over. We keep the content, pages and search value you’ve built, and replace what’s holding you back.
Faster pages
Clean code, optimized images and a lighter build so pages load quickly on any connection.
Mobile-first layouts
Every page redesigned for phones first, then scaled up to tablet and desktop.
Clearer messaging
We rewrite the pages that matter so visitors understand what you do and why to choose you in seconds.
Easier to manage
Rebuilt on WordPress or Shopify so you can update text, photos and services yourself.
SEO carried forward
Redirects, titles, structured data and analytics are moved over and improved, not lost.
Ranking protection
How we protect your Google rankings during a redesign
Most redesigns lose traffic because old pages disappear and links break. Ours follow a migration plan from day one.
1. Inventory every page and link
We crawl your current site and pull Search Console data to see which pages bring in traffic, rankings and leads.
2. Map every old URL to a new one
Every page that matters gets a home on the new site. Anything that moves gets a permanent 301 redirect, so visitors and Google land in the right place.
3. Carry over what Google already trusts
Titles, meta descriptions, headings, internal links and structured data are moved over and improved, not rewritten from scratch.
4. Launch, then watch Search Console
After launch we check redirects, monitor indexing and crawl errors, and fix issues quickly.
Our work
Website redesign projects. Before and after.
Sunshine Herbs
A wellness shop’s site rescued with online pickup ordering and a separate CBD checkout.
Read the case study
ZPMC USA
A port crane service company’s builder-template site, rebuilt with a page for every service, project and piece of equipment.
Read the case studyYou work directly with Greg, who has been building websites since 2003. The person who audits your old site is the person who rebuilds it.
Start a projectWhat’s included
What’s included in your website redesign
A fixed-price proposal that lists every page, feature and redirect before work starts.
- Audit of your current site, traffic and rankings
- URL inventory and 301 redirect map
- Custom redesign for desktop, tablet and mobile
- Copy updates for key pages
- Rebuild on WordPress or Shopify
- Forms, click-to-call and conversion tracking
- Titles, meta, structured data and sitemap carried over and improved
- Search Console and analytics checks after launch
- Launch walkthrough
Your proposal
A fixed-price proposal, agreed before we build.
Quick Launch
Semi-custom website
A professional start, without a long design process.
Only$999
One-time payment
or pay monthly
$99 / month
12-month term, including hostingMonthly payments begin once your site is live.
- Choose from four finished designs
- Your logo, colors, photos & content
- Mobile layout & contact form
- SEO setup, Search Console & basic analytics
- One design revision
- One 30-minute call at any stage
Custom Design
Custom landing page
One focused page, designed around one clear goal.
From$1,500
One-time payment
or pay monthly
From $149 / month
12-month term, including hostingFinal scope confirmed before work begins.
- Original page design & structure
- Messaging built around your offer
- Mobile-first development
- Forms & conversion tracking
- SEO foundations included
Custom Design
Custom business site
More room for your services, story, and next stage.
From$3,500
One-time payment
or pay monthly
From $299 / month
18-month term, includes maintenanceFinal scope confirmed before work begins.
- Original design across multiple pages
- Service & company page structure
- Content and customer journey planning
- Integrations matched to your needs
- SEO foundations included
Redesigns are quoted from the same packages, based on page count and what carries over.
Process
How your redesign works. Four clear steps.
You have one point of contact from the audit to launch, and you always know what happens next.
- 01
Audit & plan
We review your current site, traffic, rankings and leads, then agree on what stays, what changes, and a fixed price.
- 02
Content & redirect map
We update the copy that matters and map every old URL to its new home before design starts.
- 03
Design & rebuild
You approve the new design, then we rebuild the site and set up redirects on a staging copy you can review.
- 04
Launch & monitor
We launch, test every redirect, form and phone link, and watch Search Console in the weeks after.
Most redesigns take 4–6 weeks. Larger sites take 6–8.
Google reviews
27 Google reviews. All 5 stars.
What business owners say about working with GSL Design.
“He put together a strategy and followed through with it.”
Nick RobertsonGoogle review
“We couldn’t be happier with the website, the SEO results, and the overall experience.”
Lindsey DurhamGoogle review
“The design is beautiful, professional, and incredibly functional.”
Krista DucharmeGoogle review
“The final website looks fantastic, functions flawlessly, and truly represents our company and brand.”
Danny MulcahyGoogle review
“The whole process was easy, communication was clear, and everything came together better than I expected.”
Ismael PenaGoogle review
“The final product is polished, user‑friendly, and perfectly aligned with my goals.”
Suzi HarrisGoogle review
“The site looks better, works better, and is much easier for customers to navigate.”
FiberwerX SalesGoogle review
“The communication, design, and their build process were all top-notch.”
Steve HaxtonGoogle review
FAQ
Website redesign questions.
Clear answers.
The questions we hear most before a redesign starts.
Do I need a new website?The average lifespan of a website5 signs your website is costing you customersWill a redesign hurt my Google rankings?
Not when it’s planned. Rankings drop when pages disappear or URLs change without redirects. We map every important URL, set permanent redirects, carry over your SEO settings and monitor Search Console after launch.
Should I redesign my website or start over?
If your domain has history, reviews linking to it, or pages that rank, a redesign keeps that value. Starting over makes sense when the content and structure are no longer useful. We’ll tell you which fits after the audit.
How much does a website redesign cost?
Redesigns are quoted from our website packages, with monthly payment options. Compare the packages above or on the pricing page. The final price depends on page count and how much content carries over.
How long does a website redesign take?
Most take 4–6 weeks. Larger sites and online stores take 6–8.
Can you keep my current content?
Yes. We keep what’s working and rewrite what isn’t. You approve all copy before design starts.
Can you redesign a site someone else built?
Yes. We work with sites built on WordPress, Shopify and custom code. We’ll confirm the platform and access we need during the audit.
Will my site be down during the redesign?
No. We build the new site on a staging copy while your current site stays live, then switch over at launch.
Ready to fix your website without starting over?
Tell us what’s not working. We’ll review your current site and send a clear plan with a fixed-price quote.
Start a project
Prefer to talk? Call or text (928) 235-4883.
Based in Yuma, serving Arizona and Southern California: Yuma website design · Arizona · Scottsdale · service areas.